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Name: Amanda Reichert
Location: United States

I am currently working on my Master's Thesis, but I procrastinate by reading all the books I can! In the meantime, I have a good job with fun people.

Tuesday, April 7, 2009

The Naked Consumer

The Naked Consumer
By Erik Larson
0140233032 239p

My company deals with Nielsen, so that was kind of cool. Overall, well written, interesting, good sense of humor. A bit scary but not over-the-top, no fear-mongering. Balanced and fair.
9/10

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